**Donation packets can be found below**
The Shorthorn Youth Development Fund was established in 2020 to provide financial support that will sustain and expand excellent programming to develop Shorthorn youth as cattle producers and responsible, productive citizens.
According to a 2015 survey conducted at the Shorthorn Impact Conference, 61% of the breeders in attendance were junior members. These active members of the American Shorthorn Association prove how important youth development is, and that junior involvement is the pathway to the future success of our breed.
One example of excellent programming for junior members is the National Junior Shorthorn Show & Youth Conference. Close to 400 young people and their families come together to compete with cattle in the show ring and as individuals and teams in a variety of contests. It’s an action-packed week of learning and fun that develops skills, knowledge, and confidence, along with love for the breed and friendships that last a lifetime. The cost to produce this annual event is more than $300,000, mostly raised through sponsorships and donations.
The Shorthorn Youth Development Fund is a 501(c)(3) non-profit organization, a financial resource to directly invest in the future of the breed that is your business, your lifestyle and your passion. The reason for building this new fundraising platform was to streamline the donation process and make contributing to youth development more accessible for everyone, especially those whose business directly benefits from junior and family customers.
You can provide support in several ways: offering a lot in your annual sale and giving 50 or 100% of the proceeds, donating a specific dollar amount and paying it on an annual, quarterly or monthly basis or sponsoring the NJSS with a corporate or family gift.
All breeders in the U.S. who host an annual production sale, consignment sale, bull sale or online sale are being asked to commit to donating the proceeds of either an animal or a genetics lot in their annual sale:
• An animal lot (live animal or pregnancy) will be designated as “Lot 50” in your catalog or online sale lotting list, and 50% of the proceeds of the sale of that lot will be donated to the Shorthorn Youth Development Fund.
• A genetics lot (embryo or semen package) will be designated as “Lot 100” in your catalog or online sale lotting list, and 100% of the proceeds of the sale of that lot will be donated to the Shorthorn Youth Development Fund.
If you agree to be a part of this program, you will become a member of the new “Shorthorn Royal Society.” Membership levels are based on the actual monetary value of your donation, Diamond : $5,000+, Ruby: $2,500 – $4,999, Emerald: $1,000 – $2,499, Sapphire: Less than $1,000. You will be recognized in the Shorthorn Country magazine each month, and after your sale we will include a report about you and your donation. You will also be recognized at junior events, on social media and the ASA website.
ASA will provide lot art to clearly designate your donation, along with a professionally designed PDF file in various sizes (1 page, ½ page, 1/3 page, ¼ page) that can be dropped in to your catalog or posted to your online site to promote your donation to the Shorthorn Youth Development Fund.
If you donate you will become a member of the new “Shorthorn Red, White and Roan Club.” Membership level is based on the actual monetary value of your donation, Red, White and Roan: $1,000, Red: $500, White: $250, Roan: $100. After this year, we will asking for annual pledges towards the Shorthorn Youth Development Fund, and if you make a pledge you will become a member of this club.
The fund accepts checks, credit cards and direct debit from your bank account. No contribution is too small, and every dollar counts! Everyone will be recognized publicly for their participation. By making the commitment to “pay it forward” through an annual contribution to the Shorthorn Youth Development Fund, today’s breeders accept responsibility of seeing to it that our youth have the development opportunities they need to prepare for their time as the Shorthorn breeders of tomorrow.